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HomeMy WebLinkAboutCAO-16-025 - Arts & Creative Hub Community Engagement Status Update REPORT TO:Finance and Corporate Services Committee DATE OF MEETING:October 3, 2016 SUBMITTED BY: Rod Regier, Executive Director, Economic Development, 519-741-2200 x 7506 PREPARED BY:Silvia Di Donato, Manager, Arts & Culture, Economic Development, 519-741-2200 x7392 WARD (S) INVOLVED:All DATE OF REPORT:September 19, 2016 REPORT NO.:CAO-16-025 SUBJECT: Community Engagement for Creative Hub – Status Update ___________________________________________________________________________ RECOMMENDATION: For Information BACKGROUND: At City Councilregular meeting held on Monday, June 6, 2016 a resolution was passed: “That staff be directed to proceed with community and stakeholder engagement ona range of options for a catalyst location for arts and creative industries (i.e., anarts hub) and the potential of 48 Ontario Street North as its home, as discussed in Chief Administrator’s Office report CAO-16-015, including, but not limited to: Option #1 – development of criteria for a Request for Proposal (RFP) to sell the property “as is” or with minimal improvements, with consideration during public consultation as to whether the proceeds of said sale should be held in reserve for an Arts Hub at an alternative location; and, Option #2 – development of criteria for an RFP to lease the property primarily as an Arts Hub; and, Option #3 – development of criteria for an RFP to sell the property with a portion to be reserved or leased back to the City for use primarily as an Arts Hub; and further; That the results of community and stakeholder engagement inform a future report or report(s) to Councilrecommending a suitable site for an arts hub and the potential use or sale of 48 Ontario Street North.” On May 30, the Planning and Strategic Initiatives Committee requested that the community engagement process be compressed to “allow the final report to be presented to Councilprior *** This information is available in accessible formats upon request. *** Please call 519-741-2345 or TTY 1-866-969-9994for assistance. IF1 - 1 to the end of 2016.” Committee also asked that staff provide “an email update to Councilat the end of September, outlining the results of community engagement and the option preferred by the public.” On June 6, Councilasked for further detail on the “definition and associated costs of an Arts Hub prior to undertaking community engagement as to whether 48 Ontario Street Northshould be used for this purpose.” Based on direction from Counciland from the Corporate Leadership Team, staff has: Condensed the proposed timeline to produce a final report before the end of 2016; Designed a stakeholder engagement process that builds on previous findings and articulates a definition of the arts/creative hub; and Developed a process that explores a variety of options regarding potential spaces for an arts/creative hub, and the future of 48 Ontario Street North. REPORT: This report is an interim status update report to Committee for information. It outlines how the community defines an arts/creative hub. The “Make it Start” direction described in the economic development strategy, MakeIt Kitchener, includes three objectives: be agile in the provision of services for startups; continue to attract entrepreneurs; and become a magnet for investment. To deliver against these objectives, Make it Kitcheneridentifies the establishment of a creative hub for artists—in music, film, theatre, digital media and other disciplines—that offers rehearsal spaces, entrepreneurial and promotional services, skills development, and event programming. This report and project is based on this strategic direction. This report shares findings from a stakeholder event focusing on the definition of the arts/creative hub. Imagining a Creative Hub: A Stakeholder Labtook place on Tuesday, rd August 23at the Victoria Park Pavilion. Approximately 80 stakeholders participated in the session and represented a variety of creative industries and practitioners. The report also outlines next steps scheduled in order to meet the compressed timeline for a report of community engagement for the RFP process on 48 Ontario Street North to Council by the end of 2016. It is important to note that this stakeholder engagement process is intended to consult with the community on which option Councilshould select, if any, for the use of 48 Ontario Street North at the end of 2016. Should Option # 2 or #3 be recommended, Council asked that staff define the concept of an arts/creative hub, in order to develop the criteria by which potential RFP responses could be evaluated. On August 23, 2016, stakeholders in the creative community including: artists, members of the arts and culture, economic development and downtown advisory committees, arts organizations, creative practitioners, and businesses engaged in creative industries, were invited to participate in an event to further define the meaning of an arts/creative hub. IF1 - 2 Publicized online, by email and through social media, more than 80 participants invested multiple hours in the evening at Victoria Park Pavilion. Led by community facilitation expertise, city staff and peer facilitators, the following provides a summary of outcomes from the event: Working Mission: The arts/creative hub exists to facilitate the career success of those engaged in the creative industries by expanding the capacity for entrepreneurship, creation, networking and collaboration. Distinctions: The arts/creative hub is a centrally located gathering place that offers artists and creative practitioners space to find solutions, make connections, take risks, share knowledge, build dialogue, integrate, grow careers and collaborate. The arts/creative hub will operate on a cost-recovery model. Shared Values: Adaptable, collaborative space that is flexible, creative, inclusive, accepting, open and fun. Audience / Community / Users: Creative practitioners: Visual artists and craftspeople, literary artists, writers o Musicians, industry professionals, technologists o Performing arts and related professionals including music, theatre, dance o Digital media developers, filmmakers, animators, photographers, user- o experience designers) Architects, curators, designers (industrial, graphic, textile, fashion, interior) o Investors, arts organizations, professional associations, educators Activities and Space-Use Examples: Entrepreneurship & Professional Development Administrative space(s) (entrepreneurial servicesi.e. agents, digital marketing, o digital monetization, intellectual property rights, grants, etc.) Shared resources/toolsworkshop o Space Rental: Flexible rental for rehearsal, event or performance space o Specialized studio spaces (visual arts, sound/ video recording, multi-media) o Formal performance space o Soundstage o Compatible Commercial Uses: Tenants such as retail music store, games startup, coffee bar, or other o compatible uses IF1 - 3 Next Steps: As indicated in Councilreport CAO-16-015, next steps include community engagement to consider how the needs for an arts/creative hub could be met by multiple locations as suggested by the community, including 48 Ontario Street North.Final summary report will be brought forward in December 2016. ALIGNMENT WITH CITY OF KITCHENER STRATEGIC PLAN: Arts, cultureand the creative industriesmake important contributions to “Quality of Life” through creativity, heritage and diversity. Developmentgoals are also served through arts and culture, and adding to urban vitality. The Kitchener Economic Development Strategy (MakeIt Kitchener)adopted in 2016 recognizes arts, cultural workers and content creators (including music, media, film and design) as a vibrant economic cluster in-and-of-itself, comprising a significant segment of the labour force. Creative industriesleverage innovation throughout businesses as diverse as digital media and advanced manufacturing design. Strengtheningarts and culture activities helps to develop Kitchener’s distinct identity as a desirable place to live and to visit. And it is a critical component to talent attraction, retention and development. FINANCIAL IMPLICATIONS: None at this time. COMMUNITY ENGAGEMENT: Engagement forthis report includedthe August 23, 2016 “Imagining a Creative Hub Event,” Make It Kitchener consultation (2015), Arts and Culture Advisory Committee, meetings with Downtown Advisory Action Committee, Heritage Kitchener, the Public Art Working Group; the summary of consultation from “Background, Inventory, and Consultation for the Arts and Culture Strategy, 2015,” and numerous inquiries from the private and not-for-profit sectors regarding affordable space. This report is posted on the City’s website as part of the Council agenda. ACKNOWLEDGED BY: Jeff Willmer, CAO APPENDIX 1 “Imagining a Creative Hub” Stakeholder Lab, August 23, 2016 APPENDIX 2 Sample Creative Hub Activities & Uses IF1 - 4 CAO-16-025APPENDIX 1 “Imagining a Creative Hub” Stakeholder Lab, August 23, 2016 IF1 - 5 CAO-16-025APPENDIX 2 Sample Creative Hub Activities & Uses Summary community engagement (2012-2016) IF1 - 6