HomeMy WebLinkAboutEDAC - 2017-01-25
ECONOMIC DEVELOPMENT ADVISORY COMMITTEE MINUTES
January 25, 2017 City of Kitchener
The Economic Development Advisory Committee met on this date with the following members present: Councillors Bil
Ioannidis, Paul Singh and Scott Davey, Jeremy Auger, Mark Bingeman, Mark Paleczny, Anthony Zammitt, Barry Lowry,
Sandra O’Hagan, Barclay Whittaker, Margaret Johnson, Andrew Head and Johanna Classon-Romero
Staff in attendance: Brian Bennett, Janet MacDonald, Cory Bluhm, Thom Ryan and Tracey Murray
Business Items
1. Welcome and Introductions
Cory Bluhm welcomed the new group and thanked them for volunteering. The committee members introduced
themselves and provided a brief overview of their particular areas of expertise. Mr. Bluhm advised that the
committee would be involved in three main areas over the next two years, namely, staff initiated projects that
have potential economic impact, council initiatives that may come forward where council is looking for motions in
support / non-support, and the committee choosing three items from the Make it Kitchener strategy to do as
project work.
2. Advisory Committee Orientation
Dianna Saunderson, provided the committee with an overview of their roles and responsibilities as committee
members. She also advised on protocol when dealing with the public and / or media.
3. Economic Development Overview
Brian Bennett provided an overview and short history on Economic Development, including the creation and
economic impact of the now complete Economic Development Investment Fund, the committee was also
provided with a brief overview of the labour force data.
Janette MacDonald provided an overview of the labour force survey outlining what is included in the survey and
how we use the information to look at the long term trends of the information. She advised that the 2016
snapshot shows the 284,000 people were actively employed and the unemployment rate overall was 5%. Our
unemployment rate will go up because our region and city create an environment that people want to work in so
there is generally a draw to working in the area which creates a sense of a larger unemployment rate. We have
experienced a shift in the employment types within the region. Manufacturing is still the largest employer but there
is a much more diverse balance. Committee members expressed interest in knowing the wage data for the
region / city and were advised the comparison for this data is done provincially not locally but that data could be
pulled and analyzed should the need arise.
Brian Bennett advised that in 2004 council was faced with the decision to encourage and invest in strategic
projects to move forward the economy in the downtown. This is why the Economic Development Investment
Fund (EDIF) was created – three projects kicked off the $110 million dollar investment in the core with the Wilfrid
Laurier School of Social Work, the University of Waterloo School of Pharmacy and the Degroot McMaster School
of Medicine. This investment kicked off private sector investment namely the redevelopment of the vacant
Kaufman Rubber Factory into the Kaufman Lofts and subsequent private sector investments followed. In 2009
the city also invested $500,000 into Communitech, which at the time was a small organization looking to grow and
expand with this initial investment allowing Communitech to leverage additional investment from the Provincial
and Federal governments to develop the Tannery along with private sector investment. Mr. Bennett noted that
part of the work that we do is to advance our strategy through partnerships with places like Communitech and
Velocity. Last year the city invested $500,000 into Velocity and it is now the largest free incubator in the world
and has doubled in size. We have also since partnered with the Accelerator Centre and Arts Build Ontario
located at 44 Gaukel. Through our current strategic plan, Make it Kitchener, we are investing another $300,000
into Communitech this year to allow them to invest in their corporate innovation. This will include the city
establihsing a permanent space in the Civic Innovation lab to develop even more partnerships with Communitech.
Our strategy has continued to foster private sector development in residential units, coming forward this year will
see approximately 500 new units, either through current construction or site plan approval. We are also in high
level talks with a number of other projects.
ECONOMIC DEVELOPMENT ADVISORY COMMITTEE MINUTES
January 25, 2017 City of Kitchener
The current challenges within economic development include two- way GO, high speed rail and continuing to
support the downtown core.
The committee engaged in discussion and provided the following feedback:
- How do we cooperate and work with the Region, Waterloo and Cambridge on joint initiatives / competition?
We have a regional mandate and a number of groups overlap. We have external organizations such as
the Waterloo Region Tourism Office, Communitech and the Waterloo Economic Development
Corporation (WEDC). Each city has their own mandate to focus on their individual strategic plans. The
WEDC has a mandate to not only provide foreign direct investment for the region but working with each
municipality to support their growth.
- Kitchener has had a brand issue globally and that needs to be adjusted and focused on. The need to
promote Waterloo Region as a brand globally and the corridor.
- When tourism is done right it not only caters to the local community but draws interest from people in other
cities too.
- The financial sector has also suffered from regulations as well as the new cap and trade.
- Planning act issues and residents in the suburbs and how to get these people to ride the ION
3. Make it Kitchener
Janette MacDonald provided a brief overview of the Make it Kitchener (MiK) strategy and lead a discussion
surrounding select initiatives that could form the committee work plan for the next two year.
Work plan items
- Explore additional maker space
- Support professional development in UX
- Support development of maker lab
- Explore options for pop up retail
- Explore food incubator / coworkers
- Support manufacturing through MIN
- Support urban and suburban retail
- Champion the adoption of ION by the business community
The committee had an opportunity to individually chose their four top choices that would help form the work plan,
with their interest as follows:
- Support Development of Maker Lab
- Explore Food Incubator / Coworkers
- Explore option for pop up retail
- Champion the adoption of ION
Tracey Murray will send the committee an option to rank each identified initiative in order of preference, staff will
form working groups for each sector.
4. Selection of Co-Chairs
Committee members were offered to self-nominate or nominate a fellow member to serve as Chair / Co-Chair.
The members nominated and voted unanimously to re-elect Councillor Paul Singh and Jeremy Auger to serve as
Co-Chairs.
On motion, the meeting adjourned at 1:00 p.m.
ECONOMIC DEVELOPMENT ADVISORY COMMITTEE MINUTES
January 25, 2017 City of Kitchener
Tracey Murray
Committee Administrator