HomeMy WebLinkAboutKitchener BIA - 2017-09-27
8:30 am – 10:30 am
September 27, 2017
City of Kitchener
200 King Street W
Conestoga Room
BOARD OF DIRECTORS MEETING
Minutes
Present: Darryl Moore, Erika Holenski, Domini Baldasaro, Chelsea Cybalski, Councillor Frank Etherington,
Councillor Sarah Marsh, Phong Tran, Ryan Lloyd-Craig, James Mitchell, Linda Jutzi, Paul Walman,
Meaghan Hawkins.
Regrets: Mayor Berry Vrbanovic, Shirley Madill, Cory Bluhm.
Guests: Breanna Crossman, Chris Doss
The meeting began at 8:35, with Darryl Moore as Chair.
APPROVAL OF AGENDA/DECLARATION OF CONFLICTS
Moved by Erika Holenski, seconded by Chelsea Cybalski
“That the Board approve the September 27, 2017 meeting agenda.”
Carried Unanimously
No conflict of interest was declared by any Member of the Board at this time.
APPROVAL OF MINUTES
Moved by Chelsea Cybalski, seconded by Erika Holenski
“That the Board approve the July 26, 2017 minutes.”
Carried Unanimously
Approval of the August 2017 Financials:
Phong notes that the underspend reflected this month is due to costs that have not yet been input as
invoices are yet to be received and that numbers will balance out.
Moved by Paul Walman, seconded by Chelsea Cybalski
“That the Board approve the August 2017 Financial Statements.”
Carried Unanimously
Governance Committee Update
The governance committee is working backwards on some items that have been approved but had not
been uploaded to the site. Darryl recommends that a standing item can be put in place for both
governance and marketing committee meetings so that there isn’t doodle poll action happening one
week out since everyone has such busy schedules.
Erika shares that she has spoken to Kyle from Giffin Law as a prospective candidate to join the board.
Marketing Committee Update
Marketing committee has struggled to keep attendance over the summer months. So as not to lose
momentum, Breanna will be presenting proposed plan for upcoming year in the next marketing
committee meeting and the committee will be tasked with the next two projects and will discuss what
the next steps are.
ION Update
Linda met with Scott McNair from the Region, who will attend the Town Hall and will have a table. The
board heard that one train has arrived and that every train must be tested on the test track in Waterloo.
The board also hears that it will not be known until January when the next set of trains will arrive and
how testing will be scheduled, but that Spring 2018 is no longer a realistic launch date for ION.
Ryan Lloyd Craig joined the meeting (8:51a.m.)
Oktoberfest Update
Linda explained that the Oktoberfest Executive Director stepped down in August and that the interim
Director has been working with her in an effort to bridge communication but that there have been some
challenges in activations as well as in finances.
Of note: The Midway has been transitioned to an inflatable play area which will be run as pay as you play.
Lot 42 will be activating Rocktoberfest featuring The Darcys, The Romeo Sex Fighters, The Dwayne
Gretsky Band and more.
With the anniversary coming up the board will need to make some important decisions regarding the
sponsorship of the events and how the money is spent.
Sarah Marsh joined the meeting 9:00am
Meaghan Hawkins left the meeting 9:02am
It was suggested that the BIA could look for a manner to assist with the inflatables to make these
accessible rather than pay as you play.
Action: Linda to reach out to Oktoberfest to understand the cost of the inflatables to determine whether
the board could cover the cost intended in revenues in order to assist.
Chriskindl Update
The board hears that this year a train and puppet show for children will be added, located under the
Williams’ overhang in response to an overwhelming response of “I wish there was more to do with my
kids.”
Linda shared that she would be meeting with City and Chriskindl, as jointly the City and BIA will be
applying for a Trillium grant to bring in up to 20 huts in 2018.
The city is looking into where these could be stored as there is a storage shortage.
Business Attraction Update
Linda has been working with Chris Farrell at the Small Business Centre to reshape the possible program
for Business Attraction and Support in the downtown. A newcomer looking to take space in the DTK
boundary would go through the vetting program of the Small Business Centre to determine eligibility for
additional support offered through the BIA. The BIA funds would support their social media costs and
web development costs such as e-newsletter and other steps towards being digitally savvy. The
application would be processed through the Small Business Centre and Linda and Chris would determine
whether or not they could receive up to 4-5K for support in this area. This resulted in a reduction in the
proposed program from 50K-30K which would allow the BIA to assist up to 6 businesses in 2018.
An alternative discussed was the feasibility of creating a high quality brochure with statistics and
information that would be used by commercial real estate agents etc. in regards to distributing and
attracting new business for the downtown core.
Waste Management Update
A recommendation and request was put forward to strike a committee to determine the way forward
with regards to downtown waste management and cleaning.
James Mitchell & Chris Doss joined the meeting (9:24 a.m.)
Moved by Erika Holenski, seconded by Phong Tran
“That the Board strike a Clean Downtown Kitchener committee”
Carried Unanimously
WRTMC Update
James and Chris reported on the downtown police efforts, emphasizing the success of the Discovery
Team.
The reported that the Discovery Team has been one of the best avenues into managing social situations
that occur with increased regularity in the Downtown but that don’t necessarily warrant police response.
In first two weeks of May there were 81 calls related to unwanted persons and in June there were only
37.
This dropping trend continued throughout summer.
Calls in or self-initiated calls (this is call in):
Unwanted persons call down 22% vs. summer of 2016
Intoxicated persons down 36% vs. summer of 2016
Liquor offenses down 37% vs. summer of 2016
Drug Calls down 27% vs. summer of 2016
From a trend perspective, although the downtown is busier, the calls are trending downward.
The board discussed opportunities for grants as well as the shortfall in funding for the Discovery team for
2018.
2018 Budget
The Board discussed the 2018 budget proposal in terms of the adjustments that had been made. There
was a discussion regarding the timing of the commitment to the City of Kitchener as well as the final
value of this commitment in order to ensure that we had budgeted accordingly.
Moved by Darryl Moore, seconded by Phong Tran
“That the BIA commit 300K to the Queen Street Project in a commitment over 3 years with
150K being paid out in 2017 and the balance being paid out in two, 75K increments over 2018 & 2019”
Motion Carried
Opposed: One
Moved by Erika Holenski, seconded by Phong Tran
“That the BIA approve the budget as presented with the change of 25K from the Queen
Street Project line item shifted to the Keeping Downtown Clean Line”
Motion Carried
Opposed: One
Breanna Crossman joined the meeting (10:30 a.m.)
Marketing Presentation
Breanna outlined three potential approaches to the marketing in 2018: Signage, Cultural Bread Crumbs
and Traditional Marketing.
Breanna shared that the proposal being put forward to the Marketing Committee would center around
signage, both traditional and in the form of large scale murals.
Paul Walman left the meeting (10:35 a.m.)
Breanna Crossman left the meeting (10:42 a.m.)
Other Business
Nothing at this time.
Linda Jutzi left the meeting (10:42 a.m.)
In-Camera
Moved by Erika Holenski, seconded by Phong Tran
“That the Board enter in-camera session”
Carried Unanimously
Moved by Phong Tran, seconded Erika Holenski
“That the Board leave in-camera session”
Carried Unanimously
ADJOURNMENT
Moved by Chelsea Cybalski, seconded by Erika Holenski
“That the meeting adjourn.” (11:10 a.m.)
Carried Unanimously