HomeMy WebLinkAboutCouncil Agenda - 2020-07-20 SCHRISTINE TARLING
Director of Legislated Services & City Clerk
Corporate Services Department
nd
Kitchener City Hall, 2 Floor
200 King Street West, P.O. Box 1118
Kitchener, ON N2G 4G7
Phone: 519-741-2200 x 7809 Fax: 519-741-2705
Christine.tarling@kitchener.ca
Due to COVID-19 and recommendations by Waterloo Region Public Health to
exercise physical distancing, City Hall is only open for select services.
Members of the public are invited to participate in the open portion of this
meeting electronically by accessing the meeting live-stream video at
kitchener.ca/watchnow.
While in-person delegation requests are not feasible at this time, members of
the public are invited to submit written comments to Jeff Bunn, Deputy City
Clerk, at jeff.bunn@kitchener.ca, which will be provided to the Mayor and
Council prior to the meeting, and will form part of the public record.
July 17, 2020
Mayor B. Vrbanovic and Members of Council
Re: Special Council Meeting Monday, July 20, 2020
Notice is hereby given that Mayor B. Vrbanovic has called a special meeting of City Council
to be held electronically / in the Council Chamber on Monday, July 20, 2020 at 10:00 a.m. to
consider the following:
1. DSD-20-099 Digital Service Squad Agreement with Ontario Business
Improvement Area Association (OBIAA) and City of Kitchener for the
Waterloo Region Small Business Centre
Attached is Development Services Department report DSD-20-099 Digital
Transformation Grant Agreement with the Ontario Business Improvement Area
Association (OBIAA) (C. Farrell), dated July 15, 2020.
2. DSD-20-100 KW Homelessness Memorial Acquisition by Donation
Attached is Development Services Department report DSD-20-100 KW Homelessness
Memorial Acquisition by Donation (C. Bluhm), dated July 16, 2020.
3. In-camera Meeting Authorization
Council is asked to enact the following resolution to authorize an in-camera meeting:
"That an in-camera meeting of City Council be held immediately following this
special council meeting to consider a matter related to city negotiation
strategy/instruction
Accessible formats and communication supports are available upon request. If you
require assistance to take part in a city meeting or event, please call 519-741-2345 or
TTY 1-866-969-9994.
CHRISTINE TARLING
Director of Legislated Services & City Clerk
Corporate Services Department
nd
Kitchener City Hall, 2 Floor
200 King Street West, P.O. Box 1118
Kitchener, ON N2G 4G7
Phone: 519-741-2200 x 7809 Fax: 519-741-2705
Christine.tarling@kitchener.ca
4. By-law for Three Readings
a. To confirm all actions and proceedings of the Council.
Yours truly,
C. Tarling
Director of Legislated Services & City Clerk
c: Corporate Leadership Team
J. Bunn
D. Saunderson
S. Goldrup
Records
Accessible formats and communication supports are available upon request. If you
require assistance to take part in a city meeting or event, please call 519-741-2345 or
TTY 1-866-969-9994.
CITY OF KITCHENER
COUNCIL
IN-CAMERA AGENDA
DATE: MONDAY, JULY 20, 2020
TIME: IMMEDIATELY FOLLOWING SPECIAL COUNCIL MEETING (11:00 A.M.)
LOCATION: ELECTRONICALLY / CAUCUS ROOM
Note: Any member of Council may question the appropriateness of a listed in-camera
item. This may be done during the special Council meeting or at the beginning of the in-
camera session.
ITEMS FOR CONSIDERATION
1. City Negotiation/Strategy (60 min)
Staff will provide information and seek direction with respect to this item.
C. TARLING
CITY CLERK
REPORT TO:Special Council Meeting
DATE OF MEETING:July 20, 2020
SUBMITTED BY:Chris Farrell, Manager, Small Business Centre 519 741 2200 ext 7294
PREPARED BY:Chris Farrell, Manager, Small Business Centre 519 741 2200 ext 7294
WARD (S) INVOLVED:All
DATE OF REPORT:July 15, 2020
REPORT NO.:DSD-20-099
SUBJECT:Digital Service Squad Agreement with Ontario Business Improvement
Area Association (OBIAA) andCity of Kitchener for the Waterloo
Region Small Business Centre
RECOMMENDATION:
That the Mayor and Clerk be authorized to sign a funding agreement with Ontario Business
Improvement Area Association (OBIAA) Small Business Centre to deliver the Digital Service
Squad program, withsaid agreement to be to the satisfaction of the City Solicitor: and further,
That the General Manager, Development Services be authorized to execute on behalf of the City
of Kitchener any amendments tothefunding agreement provided such amendments are to the
satisfaction of the City Solicitor.
BACKGROUND:
events, one-on-one coaching, mentoring and access to industry professionals. Over the past year, the
Waterloo Region Small Business Centre has assisted thousands of entrepreneurs to start and grow a
Waterloo Region Small Business Centre location currently operates with 4.5 full-time employees. The
volunteer Board of Advisors meet four times a year.
The Small Business Centre had offered Digital Main Street services since 2018 when it ran a
collaborative pilot project with founders of the platform, theCity of Toronto Enterprise Centre. In 2019
the Small Business Centre set up a Digital Service Squad, funded by OBIAA, with four postgraduate
students. They provided services to over 550 main street businesses over ten months.
OBIAA operates the Digital Main Street (DMS) platform and programs. Program partnersinclude
FedDEV Southern Ontario, Province of Ontario. City of Toronto, Toronto Area BIA, Communitech,
Invest Ottawa and private sector sponsors.
***This information is available in accessible formats upon request. ***
Please call 519-741-2345 or TTY 1-866-969-9994for assistance.
1 - 1
REPORT:
The Digital Main Street portal and programs are accessible to small businessesacrossthe
Province.The small business centre is applying to deliver the Digital Service Squad(DMS)program.
There are three DMS programs for small business, each delivered by third-party providers under an
agreement with OBIAA.
1.Digital Service Squad helps commercial businesses in high-density pedestrian traffic areas
with technical issues, training, social media and digital marketing plans.
2.shopHerepowered by Google, helps small business and artists create an eCommerce site.
3.Futureproofing Retail,helps solve the unique needs of larger retailers to adapt to the future of
retail.
The Waterloo Region Small Business Centre will deliver the Digital Service Squad program by hiring
seven post-secondary co-op students to support main street businesses in Business Improvement
Areas throughout Waterloo Region. The squad will provide services and help the eligible main street
business to apply to OBIAA for a Digital Transformation Grant, $2,500.
The Digital Service Squad will provide services to up to 900 businesses from August 2020 to February
28, 2021. This program targets businesses with fewer than 10 full-time equivalent employees or 25 full-
businesses identify their digital needs, develop a digital transformation plan, adopt online technologies
and implement a digital marketing plan.The squad will be meeting with business owners and
performing the services virtually.
The customer journey starts with a squad member helping a business to complete a Digital
Assessment of their existing digital assets and resources. The assessment serves as their roadmap to
-
aligns their existing digital practices to potential improvements and sets the framework for a digital
marketing strategy. Businesses meet one-on-one with a Digital Service Squad student who make
recommendations for technologies, tools and an executable plan. Services include:
setting up Google my Business,
conducting awebsite or social media audit
recommend plugins such as online appointment calendars, point of sale/inventory systems
creating content and a social media calendar
setting up tools to tracking analytics
framework of a basic website
or connect them to one of the other Digital Main Street programs
The OBIAA funding is $150,000 to deliver the Digital Service Squad programin Waterloo Region. The
-kind support by co-
marketing, full-time staff program coordination and office space. The funding supports the project
directexpenses, including student wages and benefits, professional services, equipment, and
marketing. The application to OBIAA .
The Small Business Centre Manager will submit monthly and final reports to the OBIAA.
1 - 2
ALIGNMENT WITH CITY OF KITCHENER STRATEGIC PLAN:
Strategic Priority:Strong & Resilient Economy
Strategy: #2.2 Support the attraction, retention and development of existing and
new industries within the regional economy working in collaboration with the
economic development corporation for Waterloo Region.
Strategic Action:# 26Make It Start
# 27 Make It Grow
FINANCIAL IMPLICATIONS:
None. The OBIAA fundingsupports the expenses for the Digital Service Squad project.
COMMUNITY ENGAGEMENT:
Entrepreneurship and innovation contribute to economic growth in the community. The Centre provides
programs and services that support and complement other community entrepreneurial initiatives
essential to the commercialization of small business within the Waterloo Region ecosystem.
CONSULT: The Waterloo Region Small Business Centre
Cambridge, Preston, Hespeler, Kitchener,Waterloo, St Jacobs/Elmira and New Hamburg. In 2019 the
Small Business Centre met with over 1050 business to identify their digital needs and provided a service
to over 550 businesses to implement a digital tool or resource.
WRSBC conducts over 20 surveys annually with small business to get feedback and suggestions for
service and programimprovements.
COLLABORATE Waterloo Region Small Business Centre communicates, consults and collaborates
with a broad range of community groups, organizations, agencies, secondary and post-secondary
institutes, municipal, regional and provincial governments to ensure the entrepreneurial services and
programs address the needs of small business in the community. The volunteers for the Waterloo Region
Small Business Centre and the Board of Advisors are representative of these community groups.
ACKNOWLEDGED BY:Justin Readman, General Manager DSD
1 - 3
Digital Service Squad BudgetAugust 2020 Feb 28, 2021
w99b
9
OBIAA Grant $ 150,000
9t9b{9{
Wages $ 109,375
Merc $ 21,875
Professional Services $ 10,000
Chrome books $ 2,025
Camera $ 350
Cell phone $ 2,375
Travel $ 1,200
PPE $ 200
Zoom/software/apps $ 450
Printing/marketing $ 2,150
TOTAL EXPENSES $ 150,000
NET $ -
1 - 4
Waterloo Region Small Business
Centre
Income Statement for the Year Ended December 31, 2019
(with comparatives for the year ended December 31, 2018)
20192018
REVENUES
Ministry of Economic Development,
Trade and Employment296,696 476,624
Ministry of Research and Innovation48,845 166,006
City of Cambridge16,086 13,400
City of Kitchener115,918 116,580
City of Waterloo10,978 11,900
Region of Waterloo
50,000 50,000
Region of Waterloo -Self Employment
Program
25,625 10,500
Sponsorships
118,033 49,662
Memberships
400 1,700
Registration Fees
17,562 15,301
Room Rentals
339 339
Miscellaneous Revenue
-530
912,542
700,482
EXPENSES
Salaries and Wages
440,208 515,040
Administrative Expenses
39,400 51,138
Grants
96,438 285,050
Professional Services
83,609 45,865
Events and Publicity
17,625 27,118
Insurance
1,461 1,392
925,603
678,741
(13,061)
Net Profit (Loss)21,741
1 - 5
ACCUMULATED SURPLUS (DEFICIT)
93,114
Opening Balance80,053
Net Profit (Loss)21,741 (13,061)
Closing Balance101,794 80,053
1 - 6
REPORT TO:Special Council
DATE OF MEETING:July 20, 2020
SUBMITTED BY:Cory Bluhm, Executive Director, Economic Development
519-741-2200 ext. 7065
PREPARED BY:Karoline Varin, Public Programs Administrator,Arts & Creative
Industries, 519-741-2200 ext. 7912
Emily Robson, Manager, Arts & Creative Industries, 519-741-2200
ext. 7084
WARD (S) INVOLVED:All
DATE OF REPORT:July 16, 2020
REPORT NO.:DSD-20-100
SUBJECT:KW Homelessness MemorialAcquisition by Donation
_______________________________________________________________________
RECOMMENDATION:
That the proposed donation ofthe public artwork by Ernest Daetwyler entitled KW
Homelessness Memorial: Between a Rock and a Hard Placebe approvedand accepted
into the ollection;and further,
That the Mayor and Clerk be authorized to execute an agreement, satisfactory to the City
Solicitor,with a representative of the KW Homelessness Memorial Committee and Ernest
Daetwyler, regarding the donation of the artworkandoutlining the obligations for the
acquisition and installation of the artwork, entitled KW Homelessness Memorial:Between
a Rock and a Hard Place.
BACKGROUND:
In the spring of 2018,Arts &Creative Industries staff werecontacted by Suzi Gursoy, a
community member who hasexperienced homelessness,and wishedtorecognizethose
experiencing homelessness locally with a public art installation. Ms. Gursoy envisioneda
homelessness memorial and inquired withstaff aboutrecommendations forlocal artists.
Subsequently,the KW Homelessness Memorial Committee was formed toincludestaff and/or
representativesofRay of Hope, The House of Friendship, oneRoof, The Working Centre, YW
andthe Mennonite Central Committee, as well as Suzi Gursoy andartistErnest Daetwyler. Mr.
Daetwyler is the artist that the committee has commissionedto execute the design and the
fabricationof the art work.
***This information is available in accessible formats upon request. ***
Please call 519-741-2345 or TTY 1-866-969-9994for assistance.
2 - 1
In late fall of 2018, Arts &Creative Industries staff met with members of the memorial committee
to start a conversation about the donation of the sculptureto the City of Kitchener
Collection,and about a locationon City propertyto site the artwork.
REPORT:
The KW Homelessness Memorial: Between a Rock and a Hard Place(Appendix A) will provide
a space for friends, families and neighbours to honour those experiencing homelessness. The
themes and topics addressed in this particular artwork are a reflection of current societal and
regional challenges around housing, poverty, health andmental health. As we attempt to build
empathy, caringand belonging, this project communicates the value of every person in this
community. Specifically, it honours those who are experiencing homelessness andareoften
marginalized ordismissed.In light of the purpose and message of this artwork, this sculpture will
be a unique and signiollection.
KW Homelessness Memorial: Between a Rock and a Hard Placeisasculpture depicting a
backpack cast in bronze on ared sandstone slab.Mr. Daetwylerdeveloped the sculpture
concept with Ms. Gursoy, andhe will directits fabricationand assist with installation as required.
Mr. Daetwyler has createdmultidisciplinary projects, exhibitions and publicartinterventions both
in Canadaand internationally. Hismeaningful interactive designscarryasocial awareness and
sensitivity. He is the recipient of numerous awards, including the Canada Council for the Arts,
theOntario Arts Council, the SwissFederal Office of Culture and the Waterloo Region Arts
Award.Mr. Daetwyler is a founding member and former artistic/executive director of the
Contemporary Art Forum Kitchener and Area (CAFKA). His
Project,e to Victoria Park, is part of the Collection.
TheKW Homelessness Memorial Committee
various stakeholders from its contributing organizations and concluded that the idea resonated
incredibly well withmanypeople with lived experience of homelessness in this community.
Indeed,theimage of thebackpack serves as a strong representation ofpreciousvalued
possessions frommanypersonal journeys.
The intention of the artwork is to inspire hope, acceptance and positive change. With a silent,
non-intrusive and respectful presence, the sculpture KW Homeless Memorial: Between a Rock
and a Hard Place will contribute to an atmosphere of meaningful reflection, as well as raise
awareness aboutthe experience ofhomelessness in our community.
Location
After considering a variety of downtown locations, the memorialcommittee and Citystaff have
identifiedVogelsang Green asan idealspace to sitethe sculpture. It is centrally locatedand
accessiblein downtown Kitchener.This small park is also in the process of beingredeveloped
as part of the Queen Street Placemaking initiative,allowingforthoughtfulintegration of the
sculpture into the park. The park is meant to be animated, with programming and active use
anticipated. Thiscompliments the desire for the artwork to promoteconversation and
2 - 2
consideration.The site is particularly compelling, as it subtly brings visibility to a marginalized
group without placing a commemoration of their struggle on the margins.
Installation
The preferred sculpture locationin Vogelsang Greenwas includedinthe Queen Street
Placemaking (QSP) tenderdrawings. The planned installation of the memorialture
and signage footings is summer 2020.
Asthe City wouldincludeKW Homelessness: Between a Rock and a Hard Placeinits Public
Art Collection, installing and maintainingthis donated artworkwould also become the C
responsibility. Arts &Creative Industries staff has consulted with City staff from Parks and
Cemeteries (Design and Development)regarding the proposal, specific placement in Vogelsang
Green, and the process for installation.Theplacement of the artworkwithin the parkdesign has
been carefully considered and revisedto ensure accessibility, reflection space,visual appeal
and easymaintenance.
FINANCIAL IMPLICATIONS:
The City will contribute up to $15,000 from the Public Art capital account to support the
installation of the artwork.Arts & Creative Industries staff agreed to cover the costs associated
with the poured foundationfor the piece, delivery and installation of the sculpture, plus
interpretive signage fabrication and installation. Costs associated with granular base provision
and signage footing are part of the QSP project.
The KW Homelessness Memorial: Between a Rock and a Hard Placehas been funded through
the efforts of the KW Homelessness Committee. The total cost is $25,000 and funders include
the Waterloo Region Arts Fund, Ray of Hope, House of Friendship, OneRoof, Kitchener-
Waterloo Community Foundation and other local stakeholder organizations.The committeealso
launchedacrowdfunding campaign.
COMMUNITY ENGAGEMENT:
The Public Art Working Group and the Arts &Culture Advisory Committee reviewed the proposal
as a concept andas a proposed donation to the City. Both committees applaud thiscommunity
initiative and the heartfelt endeavour to employ public artwork as a meansfor inclusion,dialogue
and social justice.
PAWG provided an official endorsement ofthe donation of the proposed artwork and installation.
A supportiverecommendation was also expected to be provided by ACAC at itsMarch 2020
meeting, but that meeting was cancelled due to thepandemic.
A number ofCouncillors and the Downtown Kitchener BIA have been consulted over the
development of the project.
2 - 3
INFORM
council / committee meeting.
COLLABORATE This is a community driven project where social agencies within our
community have united in their support and coordination of the proposal.
ACKNOWLEDGED BY: Justin Readman, General Manager, DSD
2 - 4
!
LX!Ipnfmfttoftt!Nfnpsjbm!
Bdrvjtjujpo!cz!Epobujpo!
Bqqfoejy!B!
2 - 5
!
Gjhvsf!2!LX!Ipnfmftt!Nfnpsjbm0!Cfuxffo!b!Spdl!boe!b!Ibse!Qmbdf!Sfoefsjoh-!Fsoftu!Ebfuxzmfs-!3129!
2 - 6
LX!Ipnfmftt!Nfnpsjbm0Cfuxffo!b!Spdl!boe!b!Ibse!Qmbdf!
Bsujtu!tubufnfou!
Uif!tdvmquvsbm!xpsl!LX!Ipnfmftt!Nfnpsjbm0Cfuxffo!b!Spdl!boe!b!Ibse!Qmbdf!jt!jotqjsfe!cz!Tv{j!
Hvstpz-!b!qfstpo!xjui!ipnfmftt!fyqfsjfodf!xip!bqqspbdife!nf!mbtu!Tqsjoh!up!efwfmpq!b!qspqptbm!gps!b!
Ipnfmftt!Nfnpsjbm!xjui!uif!jefb!pg!b!cbdlqbdl!up!cf!dbtu!jo!cspo{f/!!Tif!nfoujpofe!uibu-!xifo!tif!
gpvoe!ifstfmg!ipnfmftt!gps!zfbst-!bmm!uibu!tif!ibe!boe!wbmvfe!xbt!jo!ifs!cbdlqbdl/!
Uijt!jefb!nbef!dpodfquvbmmz!b!mpu!pg!tfotf!up!nf!boe!gvsuifs!sfmbuft!wfsz!xfmm!up!Uif!Mvhhbhf!Qspkfdu-!
jotubmmfe!jo!uif!Wjdupsjb!Qbsl!fousbodf!bsfb!jo!3119/!
Cfuxffo!b!Spdl!boe!b!Ibse!Qmbdf!xjmm!jodmvef!b!cbdlqbdl!dbtu!jo!cspo{f!xjui!b!cspo{f!qmbrvf!po!b!
ijtupsjd!sfe!tboetupof!tmbc-!tibqfe!cz!obuvsf!boe!uif!fmfnfout!pwfs!b!mpoh!qfsjpe!pg!ujnf/!!
Bt!b!ejtujodu!qspkfdu!xjuijo!b!dpnnvojuz-!uif!tdvmquvsf!jt!b!dpoujovbujpo!pg!nz!jefb!boe!dpodfqu!cbtfe!
bsujtujd!qsbdujdf!jo!tdvmquvsf!boe!jotubmmbujpo-!pgufo!fyqboejoh!joup!nfbojohgvm!joufsbdujwf!qspkfdut!xjui!b!
tpdjbm!bxbsfoftt!boe!tfotjcjmjuz/!Ju!jt!opu!vovtvbm-!uibu!dpoufnqpsbsz!bsu!qspkfdut!beesftt!tpdjbm!jttvft!ps!
bsfbt!pg!dpodfso-!pgufo!tijojoh!b!ofx!mjhiu!po!dibmmfohft-!qspcmfnt!boe!qpttjcmf!tpmvujpot/!
Uif!uifnft!boe!upqjdt!beesfttfe!jo!uijt!qbsujdvmbs!bsuxpsl!bsf!b!sfgmfdujpo!pg!dibmmfohft!up!pvs!tpdjfuz-!
boe!pvs!sfhjpo-!jo!mjhiu!pg!bggpsebcmf!ipvtjoh!dpodfsot-!beejdujpo!boe!sfmbufe!jttvft-!uif!pqjpje!dsjtjt-!
bggfdujoh!nboz!mjwft!boe!gbnjmjft/!!
Uif!joufoujpo!pg!uif!bsuxpsl!jt!up!jotqjsf!ipqf-!bddfqubodf!boe!qptjujwf!dibohf/!Xjui!b!tjmfou-!opo.
jousvtjwf!boe!sftqfdugvm!qsftfodf-!uif!tdvmquvsf!LX!Ipnfmftt!Nfnpsjbm0Cfuxffo!b!Spdl!boe!b!Ibse!
Qmbdf!xjmm!dpousjcvuf!up!bo!bunptqifsf!pg!nfbojohgvm!sfgmfdujpo!bcpvu!ipnfmfttoftt!jo!pvs!dpnnvojuz/!
Tipsu!cjphsbqiz!
Fsoftu!Ebfuxzmfs!tuvejfe!bu!uif!Tdivmf!g s!Hftubmuvoh-!Cfso-!Txju{fsmboe-!uif!Dfousp!Fvspqfp!jo!Wfojdf-!Jubmz!boe!
sfdfjwfe!ijt!nbtufs!ejqmpnb!gspn!uif!Tdivmf!g s!Hftubmuvoh-!Tu/!Hbmmfo-!Txju{fsmboe/!!
Ijt!nvmujejtdjqmjobsz!qspkfdut-!fyijcjujpot!boe!qvcmjd!joufswfoujpot!bsf!cfjoh!qsftfoufe!jo!Dbobeb!boe!
joufsobujpobmmz/!If!jt!uif!sfdjqjfou!pg!ovnfspvt!bxbset-!jodmvejoh!uif!Dbobeb!Dpvodjm!gps!uif!Bsut-!uif!Poubsjp!Bsut!
Dpvodjm-!Qsp!Ifmwfujb-!Txju{fsmboe-!uif!Txjtt!Gfefsbm!Pggjdf!pg!Dvmuvsf-!Qsftfodf!Tvjttf-!uif!Poubsjp!Bttpdjbujpo!pg!
Bsu!Hbmmfsjft!)PBBH*!3121!Fyijcjujpo!pg!uif!Zfbs!Bxbse-!uif!Sfhjpo!pg!Xbufsmpp!Bsut!Gvoe-!uif!Xbufsmpp!Sfhjpo!
Bsut!Bxbse!jo!Wjtvbm!Bsut!boe!uif!Qpmmpdl.Lsbtofs!Gpvoebujpo-!Ofx!Zpsl-!O/Z/!!!
Fsoftu!Ebfuxzmfs!jt!b!gpvoejoh!nfncfs-!gpsnfs!Bsujtujd!0Fyfdvujwf!Ejsfdups!pg!uif!joufsobujpobm-!bsujtu.svo!cjfoojbm!
DBGLB-!uif!Dpoufnqpsbsz!Bsu!Gpsvn!Ljudifofs!boe!Bsfb/!!Bt!Fejups!if!ibt!qspevdfe!tfwfsbm!qvcmjdbujpot!boe!ibt!
tfswfe!uif!opo.qspgju!pshboj{bujpo!po!uif!Cpbse!pg!Ejsfdupst!boe!jo!ovnfspvt!gvodujpot!gps!npsf!uibo!gpvsuffo!
zfbst/!xxx/dbglb/psh!!
Sfdfou!tfmfdufe!fyijcjujpot!boe!qspkfdut!jo!uif!qvcmjd!sfbmn;!Uif!Cpbu!Qspkfdu0fwfszuijohxjmmcfgjof-!
NdNbtufs!Nvtfvn!pg!Bsu-!Ibnjmupo-!Poubsjp-!Qbtu0Qsftfou0Gvuvsf!gps!uif!Sfhjpo!pg!Xbufsmpp!bu!uif!
gpsnfs!Dpvouz!Dpvsu!Ipvtf!cvjmejoh-!Ljudifofs-!Poubsjp-!Uif!Nfttfohfs!Qspkfdu-!Fsjoebmf!HP.Tubujpo-!
Njttjttbvhb-!xjui!Uif!Djuz!pg!Njttjttbvhb-!Nfuspmjoy!boe!uif!Ofx!Dsfeju!Gjstu!Obujpo-!Xbufs!up!Gjsf-!gjsf!
tubujpo!$5-!Uif!Djuz!pg!Xbufsmpp-!BmmÉt!Xfmm-!tdjfodf!cvjmejoh-!Dbmjgpsojb!Tubuf!Vojwfstjuz!Cblfstgjfme-!
Dbmjgpsojb-!Uif!Mjpo!boe!uif!Mbnc-!Xbufsmpp!Sfhjpobm!Qpmjdf!Tfswjdft!Ejwjtjpo!Opsui-!Uif!Sfhjpo!pg!
2 - 7
Xbufsmpp-!Uif!Usff!pg!Mjgf-!Tvooztjef!Dbnqvt-!Ljudifofs-!Uif!Sfhjpo!pg!Xbufsmpp-!mjgf!jt!cvu!b!esfbn!
Efgjojufmz!Tvqfsjps!Bsu!Hbmmfsz-!XLQ!Lfoofez!Qvcmjd!Bsu!Hbmmfsz!boe!Hbmmfsz!Tusbugpse-!Poubsjp-!Sfbmjuz!
jo!Sfwfstf!\\cbso!sbjtjoh^!Ljudifofs.Xbufsmpp!Bsu!Hbmmfsz-!Qbtfxbml!Qpmjdf!Qipfojy-!Qbtfxbml-!Hfsnboz-!
ui
Tifmufs!Tqifsft!Bsutqbdf-!Qfufscpspvhi-!ujnf!cpnc-!uif!5!Joufsobujpobm!Gpsftu!Bsu!Qbui-!Ebsntubeu-!
Hfsnboz-!Uif!Mvhhbhf!Qspkfdu!Wjdupsjb!Qbsl-!Uif!Djuz!pg!Ljudifofs-!Poubsjp-!Wphfmgsfj!8-!Ebsntubeu-!
se
mpwf!tfbu-!uif!Bsu!Hbmmfsz!pg!Qfufscpspvhi-!Gpsftu!Dfmm!Tqi\\bjs^ft!uif!4!Joufsobujpobm!Gpsftu!Bsu!Qbui-!
ui
Ebsntubeu-!Hfsnboz-!WJ!Wstbd!Cjfoojbm!jo!Tfscjb!boe!Npoufofhsp-!9!Ibwbob!Cjfoojbm-!Dvcb-!BsuDbobm!
evsjoh!uif!fyqp/13-!uif!Txjtt!Obujpobm!Fyijcjujpo-!Mf!Mboefspo-!Txju{fsmboe-!Vojwfstjuz!pg!Xbufsmpp!Bsu!
tuoe
Hbmmfsz-!Poubsjp-!2!LX0BH!Cjfoojbm!boe!Tbnqmfs-!uif!3!LX0BH!Cjfoojbm!Ljudifofs.Xbufsmpp!Bsu!
Hbmmfsz-!Evsibn!Bsu!Hbmmfsz-!XLQ!Lfoofez!Qvcmjd!Bsu!Hbmmfsz-!Opsui!Cbz-!Bsu!Hbmmfsz!pg!Njttjttbvhb-!
Jefb!Fydibohf-!Dbncsjehf!Hbmmfsjft-!Hbmmfsz!Tusbugpse-!Fe!Wjefp!Nfejb!Bsut!Dfousf-!Hvfmqi!boe!Qfbl!
Hbmmfsz!)opx!Nbuufs!Hbmmfsz*-!Upspoup/!!
2 - 8
9
B!
DCb
.!
-
MPDBUJPO!
2
QMBDF#!
#CFUXFFO!
IBSE!
QSFGFSSFE!
B!
BOE!
TDVMQUVSF!
312:.21.36.!GPS!SPDL!
njexbz!
cfodi/
tjhobhf!
boe!
tdvmquvsf!
joufsqsfujwf!
uif!
Mpdbuf!cfuxffo!
pg!
E/
fehf!
cfuxffo!
uif!
cfodi!
bu!
boe!
njexbz!
cfe!
tufq!
tdvmquvsf!
uif!
uif!
pg!
qmboujoh!
Mpdbuf!uif!fehf!
2 - 10
2 - 11
2 - 12
2 - 13
!!
69!Rvffo!Tusffu!Tpvui-!Ljudifofs-!Poubsjp!!O3H!2W7!!Ufmfqipof!)62:*!854.2262!!Gby!)62:*!854.4951!
!
!
Tfqufncfs!6-!3129!
!
Up!Xipn!Ju!Nbz!Dpodfso-!
!
J!bn!xsjujoh!uijt!mfuufs!jo!tvqqpsu!pg!uif!Ipnfmftt!Nfnpsjbm!Tdvmquvsf!bt!b!nfbojohgvm!boe!
jnqpsubou!jojujbujwf!jowjujoh!Xbufsmpp!Sfhjpo!up!sfdphoj{f!qfpqmf!xip!bsf!mjwjoh!po!uif!tusffu!xip!
ibwf!qbttfe!bxbz/!Jo!uif!ebjmz!hbuifsjoh!pg!qfpqmf!xip!bsf!ipnfmftt!ps!bsf!bu!sjtl!pg!
ipnfmfttoftt!bu!Tu/!Kpiot!Dpnnvojuz!Ljudifo-!xf!dpoujovbmmz!bqqsfdjbuf!boe!sfdphoj{f!uif!
jnqpsubodf!pg!jowftujoh!jo!b!dpnnvojuz!xifsf!bmm!bsf!wbmvfe/!Uijt!nfnpsjbm!jt!bo!jowjubujpo!boe!
b!sfgmfdujpo!pg!uif!xbzt!jo!xijdi!uijt!dbo!cf!b!dpnqmfy!cvu!jnqpsubou!dpnnvojuz!pqqpsuvojuz!gps!
jodmvtjpo/!
!
Gps!43!zfbst!Tu/!Kpiot!Dpnnvojuz!Ljudifo!ibt!cffo!b!tjhojgjdbou!hbuifsjoh!qmbdf!gps!qfpqmf!
xip!bsf!po!uif!nbshjot!boe!pgufo!xjuipvu!b!qmbdf!up!dbmm!ipnf/!Hsbdf-!ejhojuz-!nvuvbmjuz-!boe!
hfofsptjuz!ibwf!nbef!Tu/!Kpiot!Ljudifo!b!qmbdf!pg!nfbojohgvm!ebjmz!fydibohft/!Dsfbujoh!b!
qmbdf!pg!buubdinfou!xifsf!uif!dpnnvojuzt!fggpsu!up!qspevdf!boe!tfswf!b!ebjmz!nfbo!jt!
dpnqmjnfoufe!cz!sfmbujpotijqt!uibu!pwfsgmpx/!Ju!jt!pgufo!b!qmbdf!pg!dpousbejdujpot/!Ju!jt!opu!pof!
hspvq!pwfs!uif!puifs!cvu!uif!sfdphojujpo!pg!uif!ivnbo!dpoejujpo-!uibu!xf!bsf!bmm!csplfo!boe!uibu!
xf!dbo!ifmq!fbdi!puifs/!!
!
Xf!bsf!hsbufgvm!gps!uif!nboz!sfmbujpotijqt!xijdi!fnfshf!gspn!b!hbuifsjoh!pg!qfpqmf!gspn!
ejwfstf!tpdjp.fdpopnjd-!boe!dvmuvsbm!cbdlhspvoet!jowftufe!jo!qsfqbsjoh!boe!tfswjoh!b!
dpnnvojuz!nfbm/!Ju!dpoujovft!up!cf!jnqpsubou!up!jodmvef!boe!mjtufo!pqfomz!up!qfpqmf!xip!bsf!
pgufo!fydmvefe!gspn!uif!puifs!xbzt!jo!xijdi!pvs!dpnnvojuz!njsspst!jutfmg/!B!qiztjdbm!tdvmquvsf!
jowjuft!sfdphojujpo!pg!uif!jnqpsubodf!pg!qfpqmf!xip!bsf!ipnfmftt!ps!bsf!bu!sjtl!pg!ipnfmfttoftt!
jo!pvs!dpnnvojuz-!boe!xjmm!cf!b!dpoujovpvt!jowjubujpo!gps!vt!up!cvjme!gpsxbse!uphfuifs/!
!
Xf!bqqsfdjbuf!uif!xbzt!jo!xijdi!uif!dpnnvojuz!jo!Xbufsmpp!Sfhjpo!dpoujovft!up!jowftu!jo!
dpnnvojuz!jodmvtjpo!boe!jo!sftqpoejoh!up!uif!dpnqmfy!ezobnjdt!pg!ipnfmfttoftt/!Xf!bmtp!
xbou!up!tvqqpsu!uif!jnqpsubodf!pg!jodmvejoh!uif!wpjdft!pg!uiftf!dpnnvojuz!nfncfst!jo!uif!
cspbefs!dpnnvojuz!bxbsfoftt!uispvhi!uif!Ipnfmftt!Nfnpsjbm!Tdvmquvsf!qspkfdu/!
!
Qmfbtf!mfu!nf!lopx!jg!zpv!ibwf!boz!rvftujpot/!
!
Tjodfsfmz-!
!
!
Kpf!Nbodjoj!
Ejsfdups!
!
!
!
Jodpsqpsbufe!bt!L.X!Xpsljoh!Dfousf!gps!uif!Vofnqmpzfe!
Dibsjubcmf!Sfhjtusbujpo!Op/!241:3!:718!SS1112!
2 - 14
QfpqmfÉt!Bdujpo!Hspvq!)QBH*!
Uif!QfpqmfÉt!Bdujpo!Hspvq!)QBH*-!tvqqpsufe!boe!gbdjmjubufe!cz!NDDP-!uif!Nfoopojuf!Dfousbm!
Dpnnjuuff!Poubsjp-!jt!gvoefe!cz!uif!Sfhjpo!pg!Xbufsmpp/!!
QBH!xbt!gjstu!ftubcmjtife!jo!3122!boe!jodmveft!qfpqmf!xip!ibwf!fyqfsjfodfe!ipnfmfttoftt!bu!
tpnf!qpjou!jo!uifjs!mjwft!boe!xip!ibwf!bddfttfe!tvqqpsut!bwbjmbcmf!jo!uif!Xbufsmpp!Sfhjpo!
ipvtjoh!tubcjmjuz!tztufn/!QBH!nfncfst!bsf!fyqfsut!bcpvu!uif!fyqfsjfodf!pg!ipnfmfttoftt/!
Uifz!hjwf!pqjojpot!boe!tibsf!fyqfsjfodft!uibu!hvjef!uif!po.hpjoh!xpsl!pg!uif!ipvtjoh!tubcjmjuz!
tztufn/!
Csboepo!Tqvobs!
QfpqmfÉt!Bdujpo!Hspvq!)QBH*!Dppsejobups!
NDD!Poubsjp!
62:.856.9569!y!369!
Dfmm!62:.69:.::89!
Hfofsbm!Xpsljoh!Tdifevmf;Uvftebz!:.6!
Xfeoftebz!23qn.9qn-!Uivstebz!:.6!
!
2 - 15