HomeMy WebLinkAboutEcon Development - 1999-05-26EDA\1999-05-26
Attendance:
Media:
Regrets:
ECONOMIC DEVELOPMENT ADVISORY COMMITTEE
Wednesday, May 26, 1999
11:00 am- l:00pm
Schmalz Room, City Hall
MINUTES
Hans Pottkamper, Chair
Brock Stanley
Shawky Fahel
Scott Baird
Paul Britton
Peter Benninger
Glenn Scheels
Councillor Tom Galloway
Glen Scheels, Vice-Chair
Jane Jantzi
Manfred Conrad
Lawrence Bingeman
Mike Sully
Ray Robinson
Mayor Carl Zehr
Terry Flynn
Linda Thompson, Recording Secretary
None
Gord Huntington
Councillor Christina Weylie
Henrik Noesgaard
ACTION BY
Approval of Minutes of April 14, 1999
Minutes from April 14, 1999 meeting were approved as written.
Motion by M. Sully, Seconded by S. Fahel. Carried.
Whitney & Co. Presentation - 1999 Market Report
John Whitney presented his 1999 Market Report
Mr. Whitney advised that this presentation would quantify what is
happening with the commercial market place in our municipality and the
greater area (Region). He further mentioned that these trends are very
important in the planning and process stages within our City)
Industrial Land Sales in the 80's ran in around the $125-$135/acre range
and today we are looking at $75-$80/acre. Developers are then looking at
approx. $3-$4/sq. ft. to build and in addition, development charges have
to be taken into account.
Mr. Whitney commented that he felt the sale of industrial land is on the
increase. A total of 64 acres in the 4 municipalities was sold in 1998 - of
those sales, there were 29 transactions. This would conclude that the
smaller sites are presently where the demand lies.
Mr. Whitney mentioned that in 1997-1998 there were more land sales
than the previous 6 years.
Land values are slowly starting to increase (1989 land values peaked and
in 1996-1997 land values decreased between 30-70%).
Mr. Whitney commented that the concerns his company sees within our
Region is the lack of incubator space. These businesses that start out
small usually tend to grow and with that, we must have room for them to
grow/expand without moving out of town.
Mr. Whitney mentioned that industrial multiple sites are extremely
important and we should look at these type of sites more seriously.
He further mentioned that his company feels it is very important for us (as
a City) to try and sell the broader area - the CTT area.
Mr. Whitney mentioned that he felt Kitchener lacked the availability of
suburban market - we are not offering officer users selection of suburban
office spaces.
He further advised that as a City we must realize that the critical mass is
extremely important and being able to sell the area - a bigger picture, not
smaller to potential customers is key. These customers need a comfort
level and that comfort level is a bigger picture.
As for High Tech business attraction, Mr. Whitney felt that Waterloo was
at the end of its rope for product and had no place to go. He mentioned
that he was able to get a good understanding of the High Tech
industry/development, etc. visiting the Ottawa-Carleton area. He
indicated that a majority of these companies' employees are less than 30
years of age. Therefore, these companies must build where the amenities
to attract & keep their employees satisfy their wants ie. frisbee parks, bike
trails, parks/ponds, etc.
Mr. Whitney commented that one of the fastest growing types of
businesses is the call centre. In order to have these centres locate within
our City we must understand what our customers needs are - the whole
picture, not just space requirements. Mr. Whitney gave an example
wherein a call centre was looking to move into this area and ended up
opening another in New Brunswick - the reason being when they
contacted our employment office their helpfulness (or lack there of) and
terrible attitude turned them away. Very important that we understand all
the needs of our potential customers.
Mr. Pottkamper thanked Mr. Whitney for his very informative presentation
and welcomed anyone to call Mr. Whitney (746-6300) at any time if they had
further questions.
Mayor Zehr, d. Whitney and B. Christensen left the meeting.
2. CD Rom - Adaptive Reuse Presentation
Hans Pottkamper advised the group that as promised in our April meeting,
the Downtown Team would give a brief update on the status of the
existing Adaptive Reuse sites
David Corks and Tim Fox were present on behalf of the Downtown
Economic Development team
D. Corks handed out an up-to-date list of the present 16 Adaptive Reuse
Sites (some of which had since been sold or leased)
D. Corks mentioned that the properties which did not offer full incentives
were the properties outside the boundary of the government funded
incentive programs
D. Corks welcomed anyone to view any of the sites and if anyone was
aware of anyone interested in these types of properties to have them call
himself or T. Fox (741-2292)
R. Robinson suggested that we include in our CD Rom or hardcopy on
these sites, success stories of the sites that have been sold and
improved/renovated, whatever (pictures before and after shots). The
group agreed that this would be an excellent idea.
J. Jantzi mentioned that if anyone knew of sites that were not included on
the CD Rom and should be, to let her know as soon as possible as the new
information is being added to the revised CD as we speak.
Mr. Pottkamper thanked Mr. Corks and Mr. Fox for their update on the Adaptive
Reuse sites.
David Corks' and Dm Fox left the meeting.
o
Goals & Priority Setting for EDAC
H. Pottkamper reminded everyone that at our last meeting we asked each
member to take some time, prior to this meeting, and jot down what they
think the priorities for this committee should be. Mr. Pottkamper
Acknowledged that a summary of these suggestions were put in writing
and provided to each member today.
It was mentioned that John Whitney's presentation today truly showed
Where Kitchener is at and where it should be heading.
Many suggestions were made as priorities including Hwy. 7 By-pass,
Expansion of Waterloo Region Airport, purchasing industrial land,
Creating a reason for developers to acquire some of these Adaptive Reuse
Properties (other than a few incentives - if development does not make
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Good financial sense, than no one will buy. It was mentioned that
Obviously these properties are not worth purchasing, too costly to
Redevelop, or they would be sold by now.)
P. Britton suggested that we should first think about putting a strategic
plan in place with specific goals and then look at ensuring we have
covered off all of the priority list
J. Jantzi mentioned that the Economic Development division has written a
first draft of a Strategic Plan.
T. Flynn suggested that members of the Committee receive a draft copy
for their review and input. Receiving this draft would also assist the
Committee is working with the Division on setting strategies/priorities.
B. Stanley advised that Council had just adopted the City's new corporate
objectives using the healthy communities' model that encompasses
community, environment and economics. Mr. Stanley suggested that this
committee would be called upon quite heavily to look into and make
recommendations to Council with regards to the Economics portion of the
City's corporate objectives.
It was felt by a majority of the Committee that timing was crucial and to
wait until next year to look into these issues would be too late. We must
act now and start recommending to Council our ideas/suggestions for
moving forward as a City.
We must put down in writing what we see as the vision for the City from
this committee.
Many commented that infrastructure was the essence of any community
and there was a consensus that our strategy must relate to the larger
picture (as a Region).
It was also mentioned that we must tap into a very important and huge
resource - the 401
It was further mentioned that it is very important for this Committee to
realize that all of these items identified as priorities are in some way or
another inter-related and we must work with them all together not
separately, one at a time thing.
It was also mentioned that although it is important to look at the big
picture (regional view) we must not wait to act on our vision for our City.
It was agreed upon by the Committee that a Sub-Committee be struck to
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Jane Jantzi, to provide L.
Thompson with a copy of
the draft Strategic Plan for Ec. I
distribution to each EDAC
members.
L. Thompson will set up
a meeting time and place
for the Sub-Committee
come up with a prioritize list of action items prior to next EDAC meeting in the next week or two.
of Friday, June 25, 1999. The Sub-Committee would be made up of Hans
Pottkamper, Glenn Scheels, Paul Britton, Mike Sully, Brock Stanley, Jane
Jantzi and Linda Thompson.
5. EDAC Potential Support
J. Jantzi advised the Committee that the Economic Development
division was presently readjusting their structure and in the past it was
intended that a Senior Business Advisor would be hired to assist the
Directors of each of the Downtown and Economic Development/Business
Facilitation areas of the division. Council has now agreed to forego the Sr.
Advisor and this is where the Ec. Dev. Division sees this Committee
playing a huge role - this Committee will now be looked upon as the
Senior Business Advisor. As part of the meeting package a memo
Regarding an Ambassador Program was distributed. This memo basically
lists ideas and roles each and every member of this Committee could play
in order to attract and/or retain business/development, etc.
The Committee felt that this program was ideal and welcomed the
Opportunity to assist anyway they can. M. Conrad inquired as to
whether it would be okay for him to substitute an employee of Cora rather
than himself and it was agreed that any assistance would be appreciated &
welcomed
J. Jantzi asked for everyone to keep her informed on anything they
would like City's assistance on as well or any idea they have for new
businesses/potential customers, etc.
6. Gord Huntington- Transfer
H. Pottkamper confirmed that Gord Huntington had been transferred
to Oklahoma and we would be looking for a manufacturing co. type
replacement for his seat on this Committee. If anyone knows of anyone
who may be interested, please advise Mr. Pottkamper or Ms. Jantzi
7. New Business
H. Pottkamper congratulated B. Stanley on his recent appointment
as General Manager of the Department of Business and Planning Services
and invited Mr. Stanley to speak about the reorganization of the
Department
B. Stanley advised that as Jane had indicated earlier, Council had
Approved the suggested restructuring of the Economic Development
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Division of one Director and two (2) Managers (one of the Downtown and
The other Business Attraction/Retention/Facilitation) and the elimination
of the Senior Business Advisor. Mr. Stanley indicated that the City will
Proceed very quickly on posting these positions
B. Stanley again mentioned that this Committee would be relied upon
Heavily for its role as a Senior Business Advisor
H. Pottkamper further advised everyone that the next meeting set for
Wednesday, June 23, 1999 needs to be rescheduled as a special meeting of
Regional Council has been called for that day. Therefore, as a Committee,
it was decided that the next meeting of EDAC will be held on Friday,
June 25, 1999 from 8:00 a.m. - 11:00 a.m. in the Schmalz Room
> S. Fahel invited everyone to the grand opening celebration of the Estrada
Caf~ at Market Village on Friday, May 27, 1999 at 7:30 p.m.
Motion to Adjourn, S. Baird, Seconded by M. Conrad, Carried.
Meeting Adjourned at 1:05 p.m.
Next Meeting: Friday, June 25, 1999
8:00 a.m.- 11:00 a.m.
City of Kitchener, Caucus Room, 2na floor