HomeMy WebLinkAboutDTS-05-114 - Information and Update on New Sign By-law
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Development &
Technical Services
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Report To:
Date of Meeting:
Submitted By:
Prepared By:
Ward(s) Involved:
Date of Report:
Report No.:
Subject:
Development & Technical Services Committee
June 27, 2005
Jeff Willmer, Director of Planning
Brian Page, Supervisor of Site Plan Development
Lisa Thompson, Zoning Officer
All Wards
June 16, 2005
DTS 05-114
RECOMMENDATION:
Information and Update on New Sign By-law
That Staff Report DTS 05-114 be received for information and updating purposes.
EXECUTIVE SUMMARY:
This report outlines the proposed changes and improvements to the Sign By-law. Staff
intend to present the proposed recommendations to the sign industry and all interested
parties. Through this dialogue, staff will then prepare a new Sign By-law.
In the detailed review of the by-law, numerous areas were highlighted that will be improved
and/or clarified and the recommendations for these changes are outlined in the following
sections.
BACKGROUND:
Further to Council direction, a staff team with members from Development and Technical
Services, Transportation Planning, By-law Enforcement and Legal Services have had the
opportunity to undertake a comprehensive review of the Sign By-law in consultation with the
sign industry and public. Staff have prepared proposed recommendations for revisions to
the sign by-law, taking into consideration written comments received to date.
The sign by-law has a long history of being difficult to implement and cumbersome to utilise.
Staff believe the proposed changes will resolve these situations and provide clearer
direction on design expectations which will contribute to the City's image.
REPORT:
The following outlines the areas in which staff are proposing changes and improvements to
the sign by-law.
Institute General Housekeeoina Chanaes for Claritv and Ease of Use
Housekeeping modifications will include changes to titles and department references,
removal of redundant sections relating to the "Civic Centre" and "Conversion Areas",
deletion of sign types no longer deemed desirable such as Fascia Billboard Signs, and
better overall organisation of the chapter to simplify use. Staff are also proposing to have a
consistent setback for signage along the streetscape for better continuity.
Create New Articles for Sian Tvoes as Deemed Necessarv
Staff are proposing to create a new sign type that combines the existing "ground sign" and
"pylon sign" sections into one new comprehensive sign type, being "Ground Supported
Signs". This change is desired by the sign industry and by property owners to have more
flexibility in the design of signage for a site.
Mixed Use Corridors
Smaller ground supported signs are being encouraged in the proposed Mixed Use Corridors
to create a stronger pedestrian environment and improve streetscape appeal. A reasonable
level of flexibility is being proposed for larger sites within the corridors requiring larger signs
provided the applicant can meet the intent of the proposed Mixed Use Corridor Design
Guidelines.
Existina Sian Tvoe Imorovements - Proiectina Fascia Roof
Staff are promoting the use of projecting signs without limiting the construction materials
(within the Downtown and Mixed Use Corridors) to wood or metal. Staff are proposing to
limit the width of a fascia sign on a building elevation or individual unit on which the fascia
sign is located. This is intended to encourage better sign design and respect for the
architectural detail of a building by eliminating "banding" of fascia signs along an entire
building elevation. Additionally, staff are proposing to reduce the size of roof signs to make
them of a more appropriate scale.
Visibilitv/Siaht Lines
Transportation Planning recommend keeping all types of signs out of site visibility triangles
to ensure unobstructed sight lines and improved safety for pedestrian and vehicular traffic.
This proposed change reflects current municipal regulations and is also in keeping with the
intent of the Urban Design Manual and is intended to be implemented through the proposed
new sign by-law.
Create New Reaulations Reaardina Illumination of Sians and the Effects of Illumination
on Adiacent Prooerties
Staff are proposing to define the term "Illuminated" as it pertains to signage to mean lit by
any internal or external artificial light source. As well as the definition, a new section to deal
with the effects of sign illumination on adjacent residential properties is being added to
clearly outline our expectations giving the City the authority to determine what a reasonable
amount of illumination is between the hours of 10:00 p.m. and 8:00 a.m.
Consolidate Similar Sian Tvoes Into a Sinaular Classification
The sign by-law previously permitted "canopy" signs. This sign type is proposed to be
incorporated into the fascia sign regulations, thereby eliminating the need for canopy signs
regulations altogether. As there was continuous confusion between canopy sign and
awning signs, staff have clarified the definition of awning sign and permits will now be
required for an awning sign.
Provide Reaulations for the Installation of Sians Constructed of a Flexible Material
(fabric/vinvl) to Recoanise the Desire for These Tvoes of Sians
The City of Kitchener has never permitted the use of "banner" type signs, except in
locations authorised by Council to advertise cultural or ethnic festivals, conferences,
sporting events or other similar occasions. Staff recognise the need for these types of
signs, and are proposing to incorporate regulations into the Fascia sign and Projecting sign
sections that will permit flexible materials to be utilized provided they comply with specific
mounting/installation criteria to ensure they are providing a positive image to the
development and the streetscape.
Promote Oooortunities for "LivelWork" Soace bv Increasina the Size of a Home Business
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Over the past several years, the City has undertaken initiatives to create more "live/work"
space in Kitchener and has permitted home business in residential zones for many years.
To this end, staff are continuing to promote opportunities for home business by augmenting
the current regulations for signs. Staff believe the proposed changes will give home
business operators more options for signage and still not detract from the residential
character of the streetscape.
Recoanize the Needs of Institutional Uses in Institutional Zones bv Permittina Portable
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Portable signs have been the main focus of sign by-law reviews for the past several years.
Staff are of the opinion that they presently function very well and require no further
restrictive regulations. The one proposed change is to permit portable signs for institutional
uses within institutional zones. The permit process would be the same as is for commercial
sites, allowing a maximum of 6 sign permits per year.
In institutional zones, the types of institutional uses you would typically encounter include
religious institutions, educational establishments, hospitals and the Kitchener Memorial
Auditorium. Staff are of the opinion that these types of facilities warrant the use of portable
signs to advertise functions or activities that may occur over the course of a year and make
for better informed neighbourhoods.
Imorove Enforceabilitv of Sian Bv-Iaw
There has been difficulty enforcing the current Sign By-law provisions with regard to sign
removals and prosecutions. The current By-law provisions reflect a requirement to issue
warning notices before any sign can be removed, except for serious safety concerns. Staff
are proposing new provisions in the By-law to deal with "Penalties and Enforcement". The
effect of these provisions will allow staff to proactively remove signs that are not in
compliance with the By-law, with or without prior notification.
Staff will use discretion as to the process to follow depending on the respective
circumstances, but will have greater flexibility in how and when to apply the provisions. One
example would be where repeat offences occur, substantiating removal without prior notice.
The option to prosecute offenders will remain intact.
FINANCIAL IMPLICATIONS:
None at this time.
COMMUNICATIONS:
On June 11, 2004 notice was given in the K-W Record, attached as Appendix A, and on
June 2, 2004 individual notice was sent to members of the sign industry. Interested parties
were encouraged to submit their written comments to be taken into consideration in the
review of the Sign By-law. Some of the preliminary comments relate to:
· Size of Roof Signs (presently too large)
· Location of ground signs (move closer to property line)
· Illumination (effects on adjacent properties)
· Allowing banners (presently they are not permitted)
· Consistent/better enforcement
Following this meeting staff will convene a meeting with the sign industry, homebuilders
and interested members of the public to conduct a presentation outlining the proposed
changes to the sign by-law and seek further comments to be considered prior to the final
preparation of the Sign By-law.
CONCLUSION:
In an effort to prepare a new sign by-law, staff have concluded a detailed review of the by-
law and intend to take the recommendations outlined in this report to the sign industry and
all interested parties. Final presentation for approval of a new sign by-law is proposed to be
put forth to Council prior to the end of this year.
Brian Page, CET, OALA, CSLA
Supervisor, Site Plan Development
Lisa Thompson, CPT
Zoning Officer
Jeff Willmer, MCIP, RPP
Director of Planning
Attachments
Appendix A - Newspaper Advertisement